I haven't had a jelly bean in quite a while, but that's all about to change with the launch of these two decadent cupcake varieties from Jelly Belly. The Strawberry Jam cupcakes feature vanilla sponge cakes filled with strawberry jam and they're topped with strawberry ham flavoured frosting, strawberry jam jelly beans and yet more strawberry jam. Kind of like a cupcake version of a doughnut, I suppose. The Tutti Fruitti cupcakes again feature vanilla sponge filled with strawberry jam. Couldn't they have chosen something different to add a little more variety? These are topped with tutti fruitti flavoured frosting, tutti fruitti jelly beans and tutti fruitti sauce. They're £1.50 for a pack of 2 in Tesco.
Jelly Belly have 50 official flavours so there's huge potential for some great future products. I hope they get really imaginative!
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