Wednesday, 8 April 2015

Frozen Alcohol Pouches

Kopparberg has launched new frozen formats of its strawberry and lime, and elderflower and lime varieties, as it follows the growing trends towards frozen beverages, following other leading brands such as Smirnoff.
New Kopparberg frozen fruit cider “provides the ultimate mix of invigorating fruity flavours and absolute refreshment". This new product comes in metallic pouches, and the brand has claimed that the new formats are the world’s first frozen cider products. 



And the trend continues....




WKD Original Blue will be rolled out in April  in 250ml freeze pouches.

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